2011 Countdown Kids Hospital Appeal

The Countdown Kids Hospital Appeal is calling on New Zealanders to dig deep and help raise funds for children’s wards in hospitals around the country.

This year’s appeal officially launched at the start of August and kicks off with series events organised by the team at Countdown, Woolworths and Foodtown supermarkets and local district health boards.

Now in its fifth year, the annual appeal has so far donated almost $4 million to children’s wards at New Zealand hospitals.

All funds raised during the appeal period, from 1 August to 30 October, go towards purchasing medical equipment for 10 dedicated children’s wards at New Zealand hospitals including Christchurch, Dunedin, Waikato and Wellington, as well as Kidz First Children’s Hospital in Auckland, home of the National Burns Centre.

Waikato District Health Board is extremely grateful to the appeal because of the added benefit that money raised provides to Waikato children’s health.

Last year the DHB purchased a range of equipment for Waikato Hospital children areas and DHB community services.

Waikato Hospital Denim Days

Waikato Hospital Denim DaysWaikato DHB staff are supporting the 2011 Countdown Kids Hospital Appeal with denim.

Last year's Denim Days were such a success, raising thousands of dollars for the appeal, so now every Friday will be known as Denim Day.

All staff are encouraged to wear their denim proudly and make a gold coin donation to Countdown Kids Hospital Appeal.

Clinical staff (and those who aren't a fan of denim) are encouraged to purchase a Denim Day sticker with their donation.

All wards and areas should get their collection together on Friday and drop in to Lorraine Reid, L9 Elizabeth Rothwell Building. Please do not send in internal mail.

There will also be collections and raffle tickets at the Upper Deck Café every Friday at lunchtime.

Background information

The Countdown Kids Hospital Appeal was previously known as the Fresh Future Children’s Hospital Appeal, and although the appeal is sporting a makeover, it still benefits the same great cause – it’s still all about the kids.

Countdown Kids Hospital Appeal Chairperson Ruth Krippner said more than 18,000 Countdown team members are behind the appeal and fundraising activities will be happening across the country.

“Whether it’s buying a raffle ticket or sausage sizzle, participating in a fun event or cheering on some of our dedicated supporters, there are dozens of ways New Zealanders can get in behind the Countdown Kids Hospital Appeal,” Ms Krippner said.

Nationwide fundraising activities will include an in-store raffle and knit-a-thon, supported by checkout collection boxes and donations from selected product sales. Online shoppers can also add a donation onto their shopping bill.

Other activities around the country include a golf tournament, trivia night and a motorcycle run.

Managing Director of Countdown, Dave Chambers, said the company was a proud supporter of these hospitals and the support they provide to New Zealand children.

“Our goal is simple and that is to raise money for sick children around New Zealand.

“Whether it’s a dialysis machine or an IV pole, we know the funds raised make a difference in the hospitals to ensure patients get access to the best possible care and medical support.

“This year we hope to beat our fundraising record and cross some more items off our hospitals’ wish lists,” Mr Chambers added.